NLSN $24.14 +0.37% (0.09) unusual options activity for all expirations

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Bullish Nielsen Holdings Plc call option contracts are ones that are bought on or above the market's asking price OR put option contracts that are sold on or less than the market's bid price - expecting a move to the upside.
The opposite applies to bearish trades: put options bought on or above the ask OR call options sold at or below the bid price - expecting a move to the downside.



Nielsen Holdings Plc provides global marketing data collection and analytics services. The company operates through two segments: Watch and Buy. The Watch segment provides services to media and advertising clients and audience measurement services through television, radio, online and mobile. The Buy segment provides consumer packaged goods to manufacturers and retailers. The company was founded on August 31, 2015 and is headquartered in New York, NY.

Weighted Average Of Option Greeks


How To Trade NLSN Unusual Options Activity There are many ways to interpret UOA. Some common strategies include looking at the strike prices and comparing them to the current stock price for Nielsen Holdings Plc. A bullish signal can be intrerpreted if you notice a large amount of contracts traded for strikes that are considered out of the money and expiring in the near future. You can then compare the overall volume for that strike to the open interest at the beginning of the day. A larger volume of option contracts traded compared to the open interest would mean this is a new position that is being opened.


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